"To have IoT thrives it has to be low cost. So far either devices were:
1- wearables (such as fitbit) and required a smartphone nearby to send data to the cloud. The device only had Bluetooth because it is cheap & low power consuming.
2- at home and connecting through wifi. This means they had to be powered via a wall plug because too power consuming
3- industrial & super expensive because they were connecting through 3G and super power consuming.
The main issues with all those IoT solutions was either power consumption, cost or complexities due to short distance (gateway required).
LPWAN opens the door for connecting devices over long distance, that are low power consumption and very low costs.
This means, you can now connect things that you would never have thought of connecting before and in very large volume and without the intervention of anyone with a mobile phone nearby and on top of that, lasting a very long time on battery for 10+ years. This means it opens the door for a lot of Industrial solutions as simple as monitoring fire exit signs or smoke alarms or food crates temperature, tracking pallets or shopping trolleys, metering water or gas on a daily basis (instead of quaterly). The applications are near infinite in industry to first reduce your costs of monitoring your business with immediate ROI, but also in a second stage completely disrupting the way you do business or bringing opportunities to sell new incremental services.
Now in 2017, with LPWAN (low cost module, low cost connectivity and cloud storage), cost of acquiring data is finally lower than the value of that data and that was it is so hot. It makes all those solutions quite obvious to implement."